Design foR All mediums ⇄ All platforms ⇄ All surfaces

Select case studies

This collection showcases work from the past few years to inspire a dialogue leading to collaboration — additional examples upon request.

Blue background with diagonal text saying 'BRANDING' repeatedly.

Branding

Open magazine with a photo of a woman with short blonde hair, wearing a feathered outfit and high heels, sitting on her knees against a black background.
A bowl of baked stuffed potatoes garnished with fresh parsley, served on a white plate, with a glass of beer and utensils on a napkin nearby.

DIGital

Black background with an outlined white email icon inside a square, to the left of the words "Email Address" in white text.

publication

A glass of iced cocktail with a straw and lime wedge on a napkin on a dark wooden bar counter.

Drinks

A bowl of cooked sausages garnished with parsley and mustard, served with a glass of beer on a wooden table, with silverware and a napkin beside it.

DIGital

A glass of iced dark liquid with a straw and slices of fruit, sitting on a napkin on a dark wooden table in a dimly lit setting.

Drinks

Make it stand out

It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more.

A digital artwork of a human face with geometric, colorful, and abstract overlays covering parts of the face, emphasizing the eyes, lips, and facial features.
Illustration of a woman's face with gold hoop earrings and colorful lips, wearing a blue baseball cap with text indicating a musical called 'Hell's Kitchen,' and a gold necklace with text 'Music & Lyrics by Alicia Keys'.
A young girl with brown hair is running through a golden field of tall grass or wheat on a partly cloudy day. Trees are visible in the distance, and the sky has patches of blue and cloud cover.

Client
Name here

Year
01/01/000

A digital art portrait of a woman's side profile with a black face and vibrant, multicolored flowing lines resembling hair, on a plain background.
Illustration of a woman's face with dark skin, wearing hoop earrings and a baseball cap that reads 'Hell's Kitchen' and 'A New Musical'. The woman's face features colorful makeup, including pastel eyeshadow and lipstick. She also has a gold tag hanging from her ear that reads 'Music & Lyrics by Alicia Keys'.
Four vertical panels with the text "Lincoln Center's Summer for the City" in colorful, bold fonts on different background colors: light blue, bright green, purple, and black.
Scenic landscape with a large body of water, green hills, and mountains in the background under cloudy sky.
Silhouette of a person's face with bright, wavy, multicolored hair in neon shades.
A modern wooden house with large windows set against a mountainous landscape with sparse vegetation.
Lincoln Center

Lincoln Center

Howard University

Howard University

Kwiat

Kwiat

Green-Wood Cemetery + Printique

Green-Wood Cemetery + Printique

Cubed HQ

Cubed HQ

Alicia Keys

Alicia Keys

Burning Man Project

Burning Man Project

dAIly dylan

dAIly dylan

East Forest

East Forest

Re:Present

Re:Present

Thursday Boot Co.

Thursday Boot Co.

Digital

Digital

Optum

Optum

Dodge

Dodge

Exponential Organizations 2.0

Exponential Organizations 2.0

Coca-Cola

Coca-Cola

Logos

Logos

Typography ⇄ Lettering

Typography ⇄ Lettering

Music ⇄ Performance

Music ⇄ Performance

Reality Sandwich ⇄ Evolver

Reality Sandwich ⇄ Evolver

PRINT ⇄ PUBLICATIONS

PRINT ⇄ PUBLICATIONS

Gig Posters ⇄ Outdoor

Gig Posters ⇄ Outdoor

Wrapped Raptor

Wrapped Raptor

Photo Art Direction

Photo Art Direction

Buckminster Fuller Institute

Buckminster Fuller Institute

About

Location

New York

Methods

All mediums.
All surfaces.
All platforms.

Michael Robinson (He/His/Him) is a pioneering creative director and educator recognized for his ability to bridge the gap between culture and commerce. He has collaborated with globally recognized clients such as Alicia Keys, Lincoln Center, Project Rock, Coca-Cola, Burning Man Project, and the Smithsonian. His studio creates immersive experiences and branded materials that evoke strong emotions and create lasting memories for clients and followers. He is an expert in branding, identity, and experiential design, with a sharp understanding of cultural relevance and a talent for bringing innovative and achievable ideas to life. Robinson balances his design practice with his position as an adjunct professor at Parsons School of Design, where he was nominated three times for the Excellence in Teaching award and the School of Visual Arts.

CLIENTS

Include: Alicia Keys
Coca-Cola
Project Rock
Levi Strauss & Co.
Burning Man Project
Planned Parenthood
Parsons School of Design
Buckminster Fuller Institute
Hollins University
Oxygen Network
Howard University
Thursday Boot Co.
Jay-Z
RZA
DirecTV
Pantone Univision

Chrysler
UNICEF
Odwalla
Smirnoff
Taschen
Glade
Lincoln Center
HarperCollins
Random House
Shen Wei Dance Arts
Vosges Haut-Chocolate
Smithsonian Institution
Atlantic Records
Concord Records
Jane’s Addiction
J Records
Avon Dodge

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